Maximum space utilization and the WOW effect!
In the world of trade shows—where every square meter counts and first impressions matter—double-decker stands are among the most striking and functional ways to present a brand. This solution is chosen by companies that want to make a bold statement, stand out from the competition, and gain additional usable space without expanding their base footprint.
What are double-decker stands?
Double-decker stands (also known as two-storey exhibition stands) are specially designed trade fair structures consisting of a ground floor and a mezzanine, allowing for the creation of a functional yet visually appealing “second level.” Their construction requires precise design, advanced technical calculations, and compliance with safety regulations, but the end result is truly spectacular—both visually and in terms of functionality.
Key Advantages of Double-Decker Stands
1. More space without increasing your floor area
Exhibitors are often limited by the space allocated by the event organizer. A double-decker structure can increase usable area by 50–100%, without incurring additional costs for extra ground-level square meters. The upper level can serve as:
- a VIP or business meeting zone,
- a quiet negotiation area,
- an exclusive product presentation space.
2. Enhanced functionality and better organization
By separating the space across two levels, it’s possible to logically divide the stand’s functions. The ground floor can serve as an open, promotional area that draws in visitors, while the upper floor offers more private and focused zones.
3. Strong visual impact and brand recognition
Double-decker stands are dominant structures in exhibition halls—they attract attention from afar, enhance brand prestige, and reflect the scale of the company’s operations. Their format offers tremendous branding potential: tall structures, backlit logos, unique shapes, and multimedia installations.
4. Professionalism and modern appeal
Multi-level stands are associated with technological advancement, brand prestige, and marketing awareness. For many visitors, they’re a clear signal that a company is serious about its trade show presence and invests in its public image.
See how we create double-decker stands with scale and precision
Double-decker stands are not just architecture—they are a strategic expression of brand presence, designed with visibility, comfort, and business goals in mind. At Meliński Minuth, we’ve been creating bespoke exhibition stand designs for over 30 years, combining design, functionality, and technical expertise.
If you’d like to see how we bring these ideas to life—explore our case studies:
Have an idea for your own double-decker stand?
Get in touch with us – we’ll develop a concept that not only impresses, but also delivers real business results.